A HISTORY OF TIMEless ELEGANCE.

“My father, Vincenzo, is inevitably always noted for his outstanding skill as a tailor. In fact, he is known for having written, with the creation of the first ever casual jacket, now simply called “alla Napoletana”, a truly significant chapter in the history of Neopolitan and international tailoring and masculine elegance. Yet, given the story that you are about to read in the following pages, I would like to mention another aspect of his personality, related but also different: his striking sensibility for perfection and beauty. He loved beauty, the talent of those who, whether artist or craftsman, are able to create objects or products with a highly creative content. He was always on the lookout for excellence and was captivated and inspired by those who were able to express it authentically. This happened primarily in the world of painting, but also with artisan craftsmen who, like him, created unique products overflowing with authenticity and know-how. His propensity for beauty and perfection is, aside from the extraordinary patrimony of technical teachings, that which most shaped my growth, first as a man and then as a tailor, and that which I wanted to pass on to my own children, today at the head of Cesare Attolini.”.
Cesare Attolini

“That which guides our daily operations is, above all, an exhaustive propensity for excellence; the desire to create garments that are unique, genuinely and exclusively handmade, and that express authentic and timeless elegance. Our grandfather and father wrote important chapters in the history of the Neapolitan and Italian sartorial schools. We, of the family’s third generation, are aware that we guard a unique patrimony of know-how, a timeless concept of elegance which escapes the dialectic of fashion, in which we recognise a limitless community, made up of the most sophisticated men in the world. People who do not limit themselves to merely appreciating the aesthetics of the garments that they wear, but who possess the culture to understand the ethical significance of manual and personalised labour, the element which gives these garments their value. We are, and would like always to be, a stronghold, a bastion that protects artisan authenticity, diametrically opposed to standardisation and serialisation; without compromises, without shortcuts, fuelled exclusively by the pride that we feel everyday upon seeing garments that have a soul take shape in our workshops.”.
Massimiliano Attolini

“Consistent with our vision and our daily operations, we constantly shy away from the error of trivialisation or of falling into sterile or stereotypical clichés, preferring a language and a concept of narration that is meaningful, authentic, and timeless; capable of expressing our exclusivity and artisan excellence through an approach that is as full of aesthetic suggestions as it is relevant content. For over four years now, on occasion of the presentation of each of the two annual collections, we have thought to set the photographic representation of these collections in the fascinating locations in which the products of other outstanding protagonists of high quality Made in Italy goods come to life. And, after the photographs of the Spring-Summer 2019 collection, taken in the spectacular region of Versilia, known for the noble Carrara marble, with its big-little artistic workshops, for the Autumn-Winter 2019/20 collection we were inspired by the beauty of the Franciacorta region, known for its wine production and for the history of the Moretti family who wrote an important chapter in the transformation of the region and its wine into a prestigious Made in Italy product which is now admired around the world. Happy reading!”.
Giuseppe Attolini